Pitch indie bookshops, newsletters and local media around Independent Bookshop Week, using the novel’s warm commercial romcom appeal and indie-publishing angle. Emphasise support for independent bookshops, pre-orders, and launch-week visibility; suggest bookshop newsletter copy, window-display captions, and a ‘books like this’ staff-pick angle.
Biggest practical window for bookshop outreach in the run-up to 18 June. The Booksellers Association lists Independent Bookshop Week as 13–20 June 2026, with a Big Book Club on 17 June.