Why relevant: i runs accessible culture coverage and weekend features/readers’ round-ups; strong fit for relatable contemporary fiction and Manchester/Northern culture tie-ins. Suggested angle: Pitch a culture feature for iweekend: “Why so many of us ‘perform fine’ at weddings,” with Manchester setting; offer serialised extract for iweekend online. Approach notes: Subject line: ‘Exclusive extract + feature … Read more
Why relevant: Regular ‘Grazia Book Club’ content and listicles aimed at women in their 20s–40s; strong fit for relatable, witty women’s fiction with social-media themes. Suggested angle: First-person essay: “I fake-engaged on Instagram—here’s what it taught me about performative happiness,” tied to novel’s themes; include Manchester/Northern voice. Approach notes: Reference recent Grazia book features and … Read more
Why relevant: Stylist’s audience skews UK women 25–54 and regularly runs book clubs, seasonal round-ups and author interviews—ideal demo and tone match for witty contemporary women’s fiction. Suggested angle: Feature or exclusive extract pegged to wedding-season anxiety: “The ‘I’m absolutely fine’ lie: why women in their late 30s feel forced to perform happiness online,” with … Read more
Why relevant: Mass reach for commercial fiction; themes (modern womanhood, friendship) align well with Book Club discussions. Suggested angle: Emphasise strong UK setting (Manchester), relatable late‑30s heroine and timely wedding-season hook; supply proofs, reading-guide questions and librarian-friendly notes. Approach notes: Email concise title sheet (blurb, pub date, imprint, ISBN, comps, availability of author for broadcast). … Read more
Why relevant: Highly engaged Manchester readership; ideal for a place-led feature on theatre/box office life and Northern millennial/Gen‑X pressures around weddings. Suggested angle: Commissioned feature or interview: “Backstage at Manchester’s theatre box office: what we hide when we say ‘I’m fine’,” tying into novel’s setting and themes. Approach notes: Pitch concise Manchester-first angle; offer op‑ed … Read more
Dear Helen, I’d like to pitch a first-person essay for Northern Soul: Why Manchester is the perfect city for the modern romcom. The argument: London and Cornwall have hogged this genre on the page, New York has hogged it on screen, and the result is a form that’s grown smug and curatedly shabby. Manchester has … Read more