June is Pride Month and Pride in London’s 2026 parade is scheduled for 4 July, keeping LGBTQ+ visibility in the conversation through June. Position the novel as a warm, funny romcom with queer representation, friendship, and authenticity at its core.
Use a tasteful editorial frame rather than overt activism: chosen family, feeling ‘behind’, queer adulthood, and modern emotional honesty. Good for newsletters and feature pitches.