Launching a novel and not sure how to get it noticed?
A free book launch visibility audit for independent and small press authors who want a clearer route to readers.
We’ll take a practical look at your book’s positioning, publicity readiness and visibility gaps, then suggest where your launch campaign could work harder.
For finished, professionally produced fiction launching in the next 3 to 6 months.
Before you spend money on promo, know what you’re actually selling.
Most authors think they have a visibility problem. Often the first issue is clarity. The book exists, the cover is finished, the upload dates are set, but the campaign still feels oddly shapeless.
This audit is a short, honest look at how your book currently presents itself to readers, reviewers, bloggers, journalists and other people who might help it travel.
We look at things like:
- whether your book is easy to describe quickly and compellingly
- what kind of reader, reviewer or outlet is most likely to care
- whether your current blurb, hook and author positioning are doing enough
- where the obvious visibility gaps are before launch
- what kind of campaign activity is likely to be worth your time and money
Who the audit is for
This is for authors who are serious about giving their book a proper chance, but don’t want to throw money at noise.
It is a good fit if:
- your novel is finished, edited, designed and ready to be read
- you are publishing independently or through a small press
- your launch is coming up within the next 3 to 6 months
- you know you need visibility, but you’re not sure where to focus
- you want proper editorial thinking, not a recycled marketing checklist
It is probably not right if:
- your manuscript still needs editing, formatting or cover design
- you are looking for guaranteed reviews, sales or bestseller claims
- you want someone to spray generic posts across social media
- you need emergency promo for a book launching tomorrow
What you’ll get from the audit
This is not a full campaign plan. It is a focused first look at where your book currently stands, what might be missing, and whether ABC Book Marketing could help.
A positioning check
Is the book easy to understand, pitch and place? We look at the hook, genre signals, reader promise and the angle that might make someone pay attention.
A visibility gap review
We look at where the book is currently findable and what might need strengthening before reviewers, bloggers, journalists or readers see it.
A publicity-readiness view
Some books are ready to pitch. Some need better copy, sharper metadata or clearer author positioning first. We’ll tell you which camp you’re in.
A suggested next step
You’ll get a clear view of what we’d focus on next, whether that means a campaign, a smaller piece of work, or fixing the basics before spending more.
How it works
1. Fill in the short form
Tell us about your book, your launch date and what you’re struggling with. Keep it simple. We only need enough to understand the shape of the problem.
2. We take a look
We review your book’s public-facing materials and think about where the strongest campaign opportunities might sit.
3. You get a practical response
We’ll send you a short, useful view of what we’d tighten, where we’d focus, and whether a fuller ABC Book Marketing campaign looks like a sensible fit.
Book marketing needs more than volume.
A louder campaign is not always a better one. We care about the line, the angle, the reader, the timing and the places where your book has a real chance of being noticed.
Editorial thinking first
We start with the book itself: what it is, who it speaks to, and why someone should care now.
No bestseller theatre
We don’t promise magic numbers, instant status or guaranteed coverage. That stuff usually sounds better than it works.
Fewer, better targets
A good campaign is not a spreadsheet of strangers. It is a set of considered approaches that match the book.
Clear next steps
You’ll know what we think, what we’d do next, and what probably is not worth your money.
Request your free book launch visibility audit
Tell us a little about your book and where you are in the launch process. We’ll use this to decide whether we can give you a useful audit.
Please note: this is for finished or near-finished fiction. If the book still needs editing, design or formatting, the audit will be more useful once those pieces are in place.
Free Audit
If it looks like we can help, we’ll send a short written audit with practical observations and suggested next steps.
Not every book needs the same campaign.
That’s the point. The audit helps us look at your book as a real project, not a slot in a package. If there’s a good fit, we’ll say so. If there are things to fix first, we’ll say that too.